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Generate Meaningful Revenue Growth in the High Tech Industry

Short product life cycles, increasing competition, and eroding prices create challenges for achieving ever-increasing revenue and profitability goals in high tech.  Industry outperformers meet these challenges head on by incorporating market intelligence and operational agility into their business processes that enable them to accelerate past the competition.

Well-managed technology companies are exploring new sales and pricing strategies to help them grow. However in recent years, the technology industry has faced a continuous stream of disruptive market trends. These continuous business model and technology innovations are impacting hardware, software, and service offerings and include such game-changers as virtualization, public, private, and hybrid clouds, device convergence, software-as-a service, (SaaS), mobility, and subscription-based and utility-base licensing.

PROS empowers high tech businesses to outperform by combining the perfect blend of simplicity and data science. With PROS Cloud Solutions, you can align supply, demand, and pricing decisions to realize your revenue and profit potential.

Success Story

PROS Helps Achieve Rapid Margin Expansion with Faster, More Accurate Pricing


Multi-billion dollar process monitoring products and services manufacturer


A global manufacturer of process monitoring solutions knew that its fragmented and decentralized manual pricing practices were costing more than just time and effort. After implementing PROS scientific and big data apps, the company realized dramatic efficiencies in only a few weeks while working toward even greater growth in margins.


PROS Helps You Create the Winning Formula

Is your pricing strategy sound enough to capture the value you provide your customers? How do you sell in an environment with rapid innovation cycles? How do you manage pricing throughout the life cycle? Are you prepared for the impact of margin pressure driven by increased competition from low-cost manufacturers and servicers? Through the perfect blend of simplicity and data science, PROS helps you proactively address these challenges through powerful market insights that give your sales and product teams the knowledge and confidence they need to close more deals more profitably.

What can you do with PROS Cloud Solutions for the High Tech Industry:

  • Gain visibility into customer buying behaviors so that you can align pricing and supply decisions to realize your true revenue growth and profitability potential.
  • Transform pricing into a competitive advantage by empowering sales teams with dynamic data-driven guidance that enables faster and more confident decision making.
  • Amplify the power of your existing CRM solution with guided product selection and configuration, quick quoting, and proposal generation.



How to Go from Good to Great Pricing


Realize your pricing power, improve win rates, and drive profitability.


Price Erosion Challenges for Technology Companies


Pricing software can help create a consistent pricing framework based on objective measures.


HP Sales on PROS



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